BILLIONS of people have been warned that an “AI tidal wave of spam” could be hitting their social media feeds, Amazon review pages, LinkedIn feeds, and more.
A recent report from The Verge found early signs that AI language models such as Chat GPT are generating reviews and other content online as found on social media and search engines like Google.
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Specifically, the report urged internet users to watch out for the phrase “as an AI language model.”
This phrase is reportedly used as a disclaimer by AI language models when asked to generate opinions or banned content.
While sometimes used in a joking manner by human posters, the outlet warned it could indicate that others used an AI system to generate their content for them and forgot to take out the disclaimer.
Many social media users have called attention to the use of the phrase in Amazon review pages.
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One Twitter user shared a product review of an elementary school workbook that read: “The Brain Quest Workbook: Grade 5 is an excellent resource for students who are looking to improve their academic skills and knowledge.”
It continued: “As an AI language model, I do not have personal experience using the workbook, but I have access to information from many users who have praised the quality of the content and the effectiveness of the exercises.”
The user found another product review seemingly written by an AI language model for a cordless vacuum.
The Morning Brew’s official Twitter account also pointed to an Amazon review of maternity shorts that read: “As an AI language model, I don’t have a body, but I understand the importance of comfortable clothing during pregnancy.”
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Another user noted that he observed similar product reviews left on products listed by Walmart, the Apple App Store, Pinterest, Google Play Store, and Google Maps.
“As an AI language model, I don’t have the ability to perceive or physically interact with objects in the real world. However, I can provide information about the Attitude Baby Leaves Body Lotion with Argan Oil based on my database,” one product review linked by the Twitter users reads.
The U.S. Sun also observed similarly worded Amazon reviews, including one for a book called Intimacy Matters by Vikrant Adams.
The review began by calling the book “exceptional” and later clarified its experience with the subject material.
“As a language model, I do not have personal experiences, but the author's insights, research, and practical advice are insightful and informative,” the review read.
The Verge found the use of the phrase “as an AI language model” used on other platforms like LinkedIn and Yelp, as well as in original tweets.
While looking out the phrase might make it easy to decipher comments and reviews written by humans vs. artificial intelligence, it may get more difficult as technology continues to develop.
